ORIGINS OF LUME

Conducted in-depth research into the convergence of gaming, blockchain, and NFT ecosystems to understand user behavior, pain points, and design opportunities. Analyzed competitive products and UI patterns in card-based strategy games to inform layout, interaction flow, and visual hierarchy. Prioritized responsive and mobile-friendly experience benchmarks based on the target audience's usage patterns.

The design approach focused on building an immersive, scroll-driven storytelling experience that complements the fantasy theme of the game. I crafted high-fidelity screen designs that blended custom animations, layered parallax effects, and horizontal scrolling to evoke a sense of discovery. Character profiles and gameplay features were structured to be interactive and visually rich, allowing users to easily explore card attributes and game lore. The entire interface was designed with a mobile-first strategy, ensuring smooth transitions and consistency across screen sizes while supporting fast access to key content like FAQs, character previews, and game mechanics.